INVEST | INNOVATE | IMPLEMENT
For sustainable health impact
Healthcare is under pressure. Rising demand and tightening budgets call for smarter investments. By optimizing the full health value chain from vitality and prevention to diagnosis, intervention, and monitoring, we can deliver higher-quality, more affordable care.
Innovation is key. It drives better outcomes, reduces costs, and supports a healthier, more productive society. But to succeed, we must strike the right balance: broad access, affordability, and fair rewards for innovation.
The future of sustainable healthcare depends on integrated, scalable innovation. Let’s build it together.
We work closely together with private as well as public parties, aiming at sustainable impact for our customers, the healthcare field, societies and economies.
We do this by applying a holistic approach based on a clear understanding of the healthcare field on macro, meso and micro level together with a unique combination of scientific, entrepreneurial and policy expertise.
Our services
Bringing our health ecosystem together
Involving the whole health ecosystem to focus on sustainable impact and improved health
Evidence dissemination
Making an impact through scientific publications, presentations and general outreach
Training & education
Focused on health outcomes, economics, policy and epidemiology
Strategic advice
Strategic market access
Strategic advice for market access, from early scoping and feasibility to reimbursement
Sustainable business & pricing models
Business and pricing models, price-lifecycle prediction and price negotiations
Health policy & government affairs
Alignment of stakeholders towards implementation
Health Technology Assessment
Holistic approach to HTA
Involving all stakeholders towards impactful market access trajectories
Evidence synthesis and real-world insights
Insights into the clinical value, including therapeutic dossiers and systematic literature reviews
Economic and cost-effectiveness analyses
Health-economic model development, validation and adaptation
Recent impact
Next-generation COVID-19 vaccine mRNA-1283 is a cost-effective investment for older and high-risk adults in the Netherlands
Simon van der Pol: Sep 21, 2026
Adjuvanted influenza vaccine is a cost-effective investment for older adults in the Netherlands
Susan de Braak: Jul 3, 2026
High-dose influenza vaccination remains a cost-effective investment for older adults in the Netherlands
Tanja Fens: Jun 24, 2026
A Coalition of the Doing: First Steps Toward Structural Data Exchange in Healthcare
Muron van Abbema: Jun 11, 2026
What Delayed RSV Vaccination Is Costing the Netherlands
Simon van der Pol: Jun 2, 2026
Facilitating Investments in Obesity Prevention and Treatments
Bart Slob: May 13, 2026
Evidence that shapes healthcare decisions
Discover our peer-reviewed studies on cost-effectiveness, budget impact, and health policy; spanning vaccines, chronic disease, medtech, AI, and emerging therapies.
Our strategic partners
While we partner with many organizations in the health sector, both public and private, we have specific strategic partnerships with the following companies.

Digital Health Link enables secure, sustainable data exchange across healthcare systems. With their LinkinPin technology, they connect fragmented health data to support better insights, improved outcomes, and more affordable care—empowering a healthier society through data-driven innovation.

Farminform is a trusted data hub for the Dutch pharmaceutical sector. As an independent, not-for-profit data trust, they provide high-quality insights into medicine use and market trends, empowering healthcare providers, policymakers, and industry partners to make informed, data-driven decisions.
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MedEngine, with offices in Denmark, Finland, and Sweden, is a leading Nordic partner for the pharmaceutical industry, specializing in market access, real-world evidence, medical affairs, and commercial services. Combining deep expertise in data science, market access, and digital engagement, MedEngine develops tailored solutions that support every stage of the product lifecycle—from pre-launch to late-phase lifecycle management.

The Pharma & Health Policy Hub is a boutique consultancy with years of experience in international commercial, leadership, and policy domains within the pharmaceutical industry and healthcare. Paul van Hoof has an extensive international network within the biohpharmaceutical industry, civil society organizations, NGOs in healthcare policy, authorities, and patient advocacy groups.

SensUR Health delivers rapid, point-of-care diagnostics that empower healthcare professionals with real-time insights from blood and urine samples. Their innovative technology supports faster decisions, better outcomes, and more personalized care.